Thicket: Visual Design

Client:

Thicket

Year:

2016

Role:

Product Design Lead

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Challenge

Build a consistent and fun brand feel across the Thicket platform

Goal

Create a style guide to lead front end development and future design

Outcome

A consistent and unique brand that was easy to apply across the entire product

Overview

Though we had been making style choices as we had been building the tool, we had not yet sat down to make sure we all were using the exact same colors or sizing. My co-worker Jacob and I sat down, ran through the product, listed out all the elements that needed to be defined, and made a guide for us, the development team, and for future Thicket designers to reference.

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